The Small Business Administration advises new business owners to make sure the domain name for their business is available when choosing a new business name. Josh Spiro, a contributor at Inc.com, advises business owners to avoid giving the company their own name and Moz contributing author Rand Fishkin says you should make your domain name … Continue reading Will Your New Domain Name Grow With You? These 7 Tips Can Help
Now that the world has gone digital, it seems like the marketing landscape is changing daily. If you’re promoting your business, you probably have one or two marketing strategies you stick to year after year. In 2016, however, we have more ways to access information than ever before. For businesses, this means that there are … Continue reading 7 Marketing Tactics you need to be using in 2016
Finding your target market is tough but rewarding when you're selling products and services online.
Google Chrome browser is dominating the browser worldwide market, 50% of the market belongs to Google Chrome according to Net Market Share. Google’s Chrome success has created new and exciting options for developers to develop apps (extensions) that integrate with Google’s browser. There are millions of Chrome extensions on Google Chrome store that can do … Continue reading 3 Google Chrome extensions that will change your Life
Your brand voice is the messaging used to communicate the values your company holds to consumers. This could be the typography, the logo, or even the advertising media used on TV or radio. The importance of getting this right cannot be overstated. Every time potential consumers and current customers interact or observe your brand, they’re … Continue reading 3 Killer Strategies for creating Brand Voice while earning a strong ROI
Facebook Pages are fast becoming a pay-to-play model. If you want people to see your posts, you have to start running ads to them. Otherwise even people who’ve liked your posts won’t always see all your posts. Further, Facebook, in an algorithm update announced that it will prioritise posts from family and friends over posts … Continue reading 5 ways to use Facebook Groups to market your Business
Have you ever looked back at your younger self and regretted some of the pictures and quotes you posted online? You’re not alone. In the current digital age, the thoughts you share on social media and on the Internet can have a serious impact on the way people perceive you. Post a lot of selfies … Continue reading Online Reputation Management: How to Protect Your Brand On The Internet